direct mail marketing

Are Newsletters Old News?

Hear ye, hear ye, extra, extra! You’ve got updates, announcements, thank-yous, and stories to share. That’s because things around your business or non-profit are buzzing. Or maybe you’re trying to create some buzz. However it’s going ...

5 Ways to Raise Your Direct Mail ROI

You pay more for tailored Italian chinos than for cargo khakis. But wearing your chinos to the beach and your khakis to an interview wouldn’t be your smartest move. You’ve got to strategize how you wear ...

Man writing a letter - emotional impact of letters

Emotional Impact of the Analog Letter

Emails are fast. Easy. They seem super-cheap. They’ve revolutionized business and non-profit communications with no sign of turning back. So why bother sending a piece of paper stuffed into an envelope anymore? Learn to leverage the emotional ...

Who's Reading Your Direct Mail?

You want to make sure your direct mail gets to the right audience at the right time. Do you know who’s reading your direct mail campaigns? We’re not talking about making sure your mailing lists include ...

Connecting Direct Mail with Social Media

We all know of tweets and memes that have “gone viral.” But did you know that direct mail can go viral, too? Large companies like Stein Mart and Chick-Fil-A have experimented with new ways of connecting ...

Why Direct Mail Marketing Is (Still) Making a Comeback

We’ve been saying it all along. Direct mail has never gone out of style, but the past few years have seen a resurgence in its effectiveness for business. From sales to relationship-building, here’s a look at ...

Direct Mail Primer: The How

In our first direct mail primer, we discussed why direct mail marketing is so important to the success of a business — it should from a vital and integral part of your overall marketing campaign in ...

Direct Mail Primer: How to Grow Your Business

We live in an increasingly digital world, where information moves at the speed of light, and people can communicate across continents in real time. Advertising is handled via ad word links on social media, emailed newsletters ...

Branding 101: Using Physical Elements of Envelopes to Relay Brand Messages

As part of our branding basics series, this post will address how the physical elements of envelopes can be a powerful branding ally. While we know that direct mail marketing is still effective, we also recognize ...

Direct Mail Is Not Dead

We live in the Information Age, a time where exchange of ideas travels at light speed all over the world. In this environment, more and more people are using email, social networking and other electronic means ...

direct mail marketing

Are Newsletters Old News?

5 Ways to Raise Your Direct Mail ROI

Emotional Impact of the Analog Letter

Who's Reading Your Direct Mail?

Connecting Direct Mail with Social Media

Why Direct Mail Marketing Is (Still) Making a Comeback

Direct Mail Primer: The How

Direct Mail Primer: How to Grow Your Business

Branding 101: Using Physical Elements of Envelopes to Relay Brand Messages

Direct Mail Is Not Dead

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direct mail marketing

Subscribe and receive a 10% off coupon!

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Satisfaction guaranteed

Special orders

Reordering

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