Never mail a plain, white envelope ever again! Envelopes are like the wrapping for your messages, flyers, marketing materials, and business correspondence. They are the first impression, and can even affect whether a piece of mail is opened or simply tossed.

Maybe you haven’t given your envelopes that much thought before. You stuff them, seal them, affix a stamp, and drop them in the mail. If you’re still mailing blank envelopes, you’re missing out on the benefits of custom printing, a simple yet effective marketing opportunity. It’s time to make a better first impression. High-quality paper envelopes, paired with your custom print design, communicate credibility and trust, while building your business brand.  

How can I best capitalize on the benefits of custom printing for my business?

Custom printed items, like envelopes, that directly reach your customer are an effective way to increase brand recognition. The best benefits of custom printing include increased credibility, instant brand recognition, effective marketing, and improved efficiency.

Credibility

No matter what type of business you run, you need to use the mail to communicate with vendors, clients, and customers. When customers see your custom printed envelopes with your brand name, logo, and address, they will know exactly who that mail is from. Not only does this highlight your brand, but it eases communication because customers have an idea of what they might expect when they open your envelope. So make those impressions count.

Each time a customer, or potential customer, interacts with your brand, you have the chance to make a great impression. One of the benefits of custom printing is the opportunity to create something that defines your business. The right envelope, in the right size, and with custom-color printing, creates a more impressive and dynamic experience. It also adds to the credibility and reputation of your business. Customers will associate the high quality of something as simple as an envelope with the quality your business must apply to every other facet of their business, products, and services.

Branding

Custom-printed envelopes are so much more than message carriers; they are powerful marketing tools. If you’ve been overlooking envelopes, it’s time to take a closer look. They already have value as a practical tool for delivering messages, but that value can be added on to with some custom printing. Think of how many people will see the envelope; make sure your envelope tells them everything they need to know about your business with a glance. High-quality custom-printed envelopes can be an extension of your brand. By having an attractive and professional envelope, customers are more likely to remember your business and associate with it positively.

The more opportunities customers have to interact with your brand, with your company’s colors and logo, the stronger their brand recognition will become. The greater the number of people who know and like your brand, the greater the growth will be for your business.

Embrace your creativity and create an appealing envelope design that shapes a strong image of your brand with customers. You want customers to be able to recognize your brand in an instant. Custom envelopes increase brand recognition, which will help in marketing and make your business stronger.

Efficiency

Envelopes play an important role in your business. To start with, they ensure the safe arrival of mail to its recipient. Sturdy envelopes protect mail from damage and keep contents secure from unauthorized readers. Envelopes communicate information, including identifying who the mail is intended for. Envelopes have another practical use, and that is to improve the efficiency of your business.

In a competitive business environment, companies are always on the lookout for any advantage. By utilizing envelopes to their full potential, businesses can realize additional value from this undervalued asset. By featuring your return address on your custom envelope, all you need to add is your customer’s address and a stamp. If you happen to print your custom envelope on a window envelope, you don’t even need to add their address as it shows through the envelope. Perhaps you choose slightly different custom designs for different types of mail, making it easier to divide your outgoing mail into different categories.

Envelopes play an important role in creating an impression of your business. Get all the benefits of custom printing by creating a professional, appealing envelope design that can establish relationships, build your brand, and increase efficiency. At Letter Jacket, we know that the first impression is critical, and we want to help you make sure it represents you in the most positive way possible. That’s why our team of top-notch envelopeurs knows everything there is to know about the manufacturing, application, and customization of high-quality paper envelopes. Visit our website or chat with an ordering specialist today.  

Key Takeaways

• High-quality paper envelopes, paired with your custom print design, communicate credibility and trust, while building your business brand.
• Envelopes are the first impression, and can affect whether a piece of mail is opened or simply tossed.
• The best benefits of custom printing include increased credibility, instant brand recognition, effective marketing, and improved efficiency.
• Letter Jacket wants to help you make sure your envelopes represent you in the most positive way possible.