Balance Marketing with the Bottom Line
Direct mail is like walking instead of driving. It takes more out of you, but it’s worth it. You already know that you need a blend of high-speed digital and…
Read moreTag: direct mail campaign
-
-
Could High-tech Metering Help Your Business?
Last week we posed a question about using the latest in video platforms to boost mail efficiency and effectiveness. We concluded that some nonprofits and businesses might find it super…
Read more -
Booklet Ideas for Your Next Direct Mail Project
Designing a booklet? You need ideas. Annual reports, magazines, lookbooks, catalogs, newsletters, and program highlights all need more time and space—and, therefore, more spot-on design and copy—to get the message…
Read more -
Who's Reading Your Direct Mail?
You want to make sure your direct mail gets to the right audience at the right time. Do you know who’s reading your direct mail campaigns? We’re not talking about…
Read more -
Four Tips for Improving Your Direct Mail Campaign
A Direct mail Campaign is still one of the most effective methods of reaching customers and getting your message heard. A tangible, physical letter in the mail is still more…
Read more
