Posts

Branding 101: Using Physical Elements of Envelopes to Relay Brand Messages

As part of our branding basics series, this post will address how the physical elements of envelopes can be a powerful branding ally. While we know that direct mail marketing is still effective, we also recognize ...

Custom-Printed Envelopes 101: Bangtails

Bangtail envelopes are a relatively uncommon paper folding design where a loose slip of paper is attached to the envelope flap or the back of the envelope, just like a tail. This slip is attached with ...

Custom Printed Envelopes 101: Envelope FAQs

Learn about how custom-printed envelopes work, including the ordering process and how to request complete customization with our bespoke fabrication options by reading these envelope FAQs. What is a Custom-Printed Envelope? The difference between a custom ...

Branding 101: Making the Best Use of a Brand Tagline

In terms of relative importance for branding, a great tagline comes just after a clear value proposition and an impactful brand logo. Your brand tagline is likely the first language-based interaction a potential customer will have ...

In a Digital World, a Physical Piece of Mail Really Stands Out

As technology progresses and moves us forward, what are we leaving behind? While older, non-digital media certainly has its limitations, a physical piece of mail has benefits that are being sacrificed at the same time. Companies ...

Is Brand Loyalty Dead?

In an age where nearly-infinite choices are available seemingly at the click of a button, many brands are realizing that the ways brand loyalty are defined and attained have fundamentally changed. Their realization stems from the ...

Variable Addressing: How It Works

Variable addressing is a relatively new approach to a word processing technique that enables mass printing orders where every envelope has a different address printed on it. Older versions that have existed since the 1980s often ...

You Get Only the Best Because We Make and Print Your Custom Envelope

We provide a unique service in this day and age of outsourcing, cheap imports and a race to the bottom in terms of product quality. Unlike most other custom envelope suppliers, we manufacture 100 percent of ...

The Letter Jacket Advantage: Industrial Printing = Fast Delivery

One of the biggest benefits we tout when encouraging customers to use our services is that we manufacture all of our envelopes 100 percent in-house with our own industrial printing equipment. This process not only helps ...

Branding 101: What Does Branding Mean?

At Letter Jacket, we do more than just make great-looking, high-quality envelopes. We also work with organizations like businesses, nonprofits, government offices, schools and everyone else under the sun to help them come up with the ...

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