Branding for small businesses

6 Differences Between Church and Business Branding

Branding for a church or non-profit does not always follow all the same rules as branding for a business. If you work for a church or non-profit, you might even feel hesitation about totally adopting words ...

Keeping Your Brand Human

Small business branding has an advantage. Because you’re still so close to the ground, brand-building blends easily not just with increasing sales, but with deepening relationships and maximizing community impact. As your business grows, here are ...

What Are Booklet Envelopes?

What are booklet envelopes, and What are some of the best ways to use them? Booklet envelopes are medium to larger sized envelopes designed for holding larger materials that do not fit in a standard envelope. They are ...

Target and Its Bullseye Logo

Logos and branding are possibly the single most important aspect of building success for any company. The world is full of logos that are so well known that the moment we see anything similar, we immediately ...

Direct Mailing Best Practices and Approaches | Letter Jacket

Welcome to the third in our series on successful direct mail marketing articles! In our past entries we’ve done introductions and explored the basics of a successful direct mailing campaign. In this article, we will be ...

Avoid These Church Branding Mistakes

Few people think about marketing and branding when it comes to churches and other religious institutions, but this is a big mistake. In fact, branding and a marketing identity for religious institutions are more important now ...

Church Branding: Church Logos

Many people don’t consider logos when they think about churches, but even for these nonprofit, faith-based organizations, branding is important. We live in an increasingly secular society where people are searching for spirituality and a way ...

Why Email Will Never Die

Those touting the death of email are being myopic at best and fraudulent at worst. These discussions mimic the popular “x is the new y” mindset that dismissed direct mail, which is still very much alive ...

Church Branding: Getting Your Brand Started with the Right Mindset

Church branding is becoming a critical issue, not just for the health of individual churches but for the state of organized Christianity as a whole. Since the 1960s, both church membership and regular service attendance numbers ...

What Are Booklet Envelopes?

Booklet envelopes are medium-sized envelopes designed for larger, unfolded materials that would not fit in a standard #10-sized envelope. They are perfect for sending small brochures, pamphlets, booklets or stacks of unfolded, unbound paper. Booklet envelopes ...

Branding for small businesses

6 Differences Between Church and Business Branding

Keeping Your Brand Human

What Are Booklet Envelopes?

Target and Its Bullseye Logo

Direct Mailing Best Practices and Approaches | Letter Jacket

Avoid These Church Branding Mistakes

Church Branding: Church Logos

Why Email Will Never Die

Church Branding: Getting Your Brand Started with the Right Mindset

What Are Booklet Envelopes?

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Branding for small businesses

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