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Direct Mail Primer: How to Grow Your Business

We live in an increasingly digital world, where information moves at the speed of light, and people can communicate across continents in real time. Advertising is handled via ad word links on social media, emailed newsletters ...

The History of Envelopes Part II: In the Beginning

In our first installment of the History of Envelopes, we discussed a general overview of the development and evolution of the envelope through the ages. The envelope has been a vital part of documentation and communication ...

The Intriguing History of Envelopes, Part 1

Delve into the fascinating world of packaging to understand a familiar and essential mailing method – the envelope. An indispensable tool, the envelope has evolved alongside human civilization, boasting a rich and captivating history. This exploration ...

The Importance of Customer Reviews

Nobody ever said running a small business was easy. In fact, it is one of the most challenging, stressful and difficult enterprises a person can undertake. It is working 24 hours a day, 7 days a ...

Collection Envelopes as a Branding Element

Basic branding and marketing are essential to the longevity and viability of churches these days. As the war on religion in our society and culture continues, churches need to work harder to bring in followers, build ...

Avoid These Church Branding Mistakes

Few people think about marketing and branding when it comes to churches and other religious institutions, but this is a big mistake. In fact, branding and a marketing identity for religious institutions are more important now ...

Ways to Increase Your Church’s Tithing

Churches and faith-based institutes are struggling. There is a conflict between secular society and those seeking comfort in spirituality. Even as people turn back towards religion, tithing in churches still suffers, and churches are having to ...

Church Branding: Church Logos

Many people don’t consider logos when they think about churches, but even for these nonprofit, faith-based organizations, branding is important. We live in an increasingly secular society where people are searching for spirituality and a way ...

A History of Envelopes in the U.S.

Envelopes have a storied history almost as long as the idea of letter-carrying itself. In the United States, envelope history is entwined with such landmark cultural events as the Civil War, the second Industrial Revolution and ...

Why Email Will Never Die

Those touting the death of email are being myopic at best and fraudulent at worst. These discussions mimic the popular “x is the new y” mindset that dismissed direct mail, which is still very much alive ...

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Posts

Direct Mail Primer: How to Grow Your Business

The History of Envelopes Part II: In the Beginning

The Intriguing History of Envelopes, Part 1

The Importance of Customer Reviews

Collection Envelopes as a Branding Element

Avoid These Church Branding Mistakes

Ways to Increase Your Church’s Tithing

Church Branding: Church Logos

A History of Envelopes in the U.S.

Why Email Will Never Die

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